Camp Verde, AZ – CRR Hospitality is proud to announce the launch of Rigsby, a revolutionary AI Reservation Agent developed by Insider Perks. Verde Ranch RV Resort is the first property in the outdoor hospitality industry to implement this groundbreaking technology—ushering in a new era of seamless, guest-first service.
Rigsby is available 24/7 to answer incoming reservation inquiries, book stays in real-time through Campspot, and instantly send confirmation emails—all without requiring guests to speak with a live agent. Whether via online chat or over the phone, travelers can now make a reservation at any hour, from anywhere, with no “busy signals” in just a few easy steps.
But Rigsby is not here to replace personal service—it’s here to enhance it. By automating routine booking tasks, Rigsby allows resort staff to focus more fully on creating meaningful, in-person connections with guests, improving on-site experiences, and responding to more complex needs. The integration with Campspot ensures accurate availability and instant confirmations, helping guests skip long hold times and enjoy a smoother booking experience from start to finish.
“We didn’t build Rigsby to replace people—we built it to empower them,” said Brian Searl, CEO of Insider Perks. “This is about giving guests more freedom and convenience while giving staff more time to deliver the kind of service that can’t be automated. CRR Hospitality understands that balance, and we’re thrilled to partner with them to bring this technology to life.”
“This is a major step forward in guest-focused innovation,” said Mike Harrison, COO of CRR Hospitality. “Rigsby reflects our commitment to evolving the outdoor hospitality industry for the modern world—one where technology supports great service, not replaces it.”
Rigsby is now live at Verde Ranch RV Resort, with plans to expand to additional CRR properties in the near future.
CRR Hospitality provides management services for RV Resorts, Campgrounds, Glamping Resorts, and other related outdoor hospitality properties. They focus on experiential hospitality with a technology-driven approach that yields higher returns. The company’s mission is to provide unique and enjoyable places that offer accessible luxury, value, and fulfillment. Their vision is to be the preferred provider evolving the industry for the modern world. Learn more at www.crrhospitality.com.
Insider Perks is a technology and marketing company serving the outdoor hospitality industry. With a focus on AI, automation, and guest engagement, they help RV resorts and campgrounds enhance operations and deliver smarter service at every touchpoint. Learn more at www.insiderperks.com.
