Meet Rigsby: Your AI-Powered Hospitality Assistant

Rigsby is CRR Hospitality’s proprietary AI concierge, built to elevate the guest experience, streamline team operations, and deliver instant, brand-aligned answers — 24/7.

What Rigsby Does

Rigsby is an intelligent AI assistant purpose-built for the hospitality industry. Unlike generic chatbots, Rigsby is trained on CRR Hospitality’s brand standards, property details, and operational playbooks — so every response is accurate, on-brand, and guest-ready.

Key Capabilities:

Instant Guest Support — Answers common guest questions about amenities, check-in/check-out, dining, local attractions, and property policies in real time.
Operational Assistance — Helps team members quickly access SOPs, brand guidelines, and property-specific information without digging through manuals.
Consistent Brand Voice — Every interaction reflects CRR Hospitality’s tone, values, and service standards — no off-script moments.
Scalable Knowledge — As CRR grows, Rigsby’s knowledge base grows with it — learning new properties, offerings, and processes seamlessly.
Multilingual Readiness — Capable of assisting guests and team members across languages to support diverse markets.

Where Rigsby Lives

Rigsby isn’t confined to a single channel. It’s embedded across the touchpoints that matter most — meeting guests and team members wherever they are.

Channel

How Rigsby Helps

Website Chat

Engages visitors on CRR property websites, answering questions and guiding them toward bookings.

Guest Communications

Supports pre-arrival, in-stay, and post-stay messaging — via SMS, email, or integrated messaging platforms.

Sales & Events Support

Assists with initial inquiries about group bookings, weddings, corporate retreats, and event spaces.

Future Integrations

Designed to expand into voice assistants, in-room tablets, mobile apps, and third-party platforms as CRR scales.

See What Rigsby Can Do

Here’s a glimpse of the kinds of questions Rigsby handles — instantly and accurately:

What time is check-in, and is early arrival available?

Check-in begins at 4:00 PM. Early arrival is subject to availability — I’d be happy to note your request and have our front desk team reach out to confirm.

Are pets allowed at the property?

Yes! We welcome well-behaved dogs with a pet fee of $75 per stay. I can share our full pet policy and nearby walking trails if you’d like.

What's our cancellation policy for group blocks

“Group block cancellation terms vary by contract, but our standard policy requires written notice 30 days prior to arrival. I can pull up the specific SOP for your property.”

I'm planning a corporate retreat for 40 people. Can you help?

Rigsby: “Absolutely. I can share our event spaces, catering menus, and group pricing. Would you like me to connect you with our events team to start planning?”

Built with Security and Guardrails at the Core

Rigsby is designed to be helpful — but also safe, accurate, and compliant. We’ve built multiple layers of protection to ensure every interaction meets CRR’s standards.

Brand-Aligned Responses Only — Rigsby operates strictly within CRR Hospitality’s approved content and messaging guidelines. It will not improvise, speculate, or go off-brand.
Escalation Protocols — When a question falls outside Rigsby’s scope — such as billing disputes, safety concerns, or complex complaints — it seamlessly escalates to a human team member.
Data Privacy — Rigsby does not store personally identifiable guest information beyond what is necessary for the active interaction. All data handling aligns with applicable privacy standards.
Content Boundaries — Rigsby is programmed with strict guardrails to avoid inappropriate, misleading, or off-topic content. It stays in its lane — hospitality.
Continuous Monitoring — CRR’s team regularly reviews Rigsby’s interactions and updates its knowledge base to maintain accuracy and relevance.
Access Controls — Internal-facing and guest-facing versions of Rigsby operate with different permission levels, ensuring sensitive operational information is only accessible to authorized team members.

Ready to See Rigsby in Action?

Whether you’re a potential partner, a property owner, or simply curious about how AI is reshaping hospitality — we’d love to show you what Rigsby can do.